Bart Schaneman


Articles by Bart Schaneman :

Opinion: How cannabis brands can drive innovation as functional products

Within the past two years, growing public health concerns and the proliferation of personal wellness products have created more health-conscious and proactive consumers.

Recent market research indicates that 70% of consumers currently use food products for specific functional benefits to support their mental and physical well-being.

Image of a woman struggling to sleep with an alarm clock in the foreground