Cannabis Chamber Logo Sparks Lawsuit

The Denver Metro Chamber of Commerce has filed suit over what it claims is trademark infringement by the Colorado Cannabis Chamber of Commerce, a group also known as C4.

The development is another indication that the cannabis industry is coming of age, and as a result issues such as trademark infringement are likely to become more and more common in coming years.

The Denver chamber says it tried to settle the issue out of court, arguing that the marijuana organization’s logo is too similar to its trademarked brand. But C4 refused to alter its logo.

“(People) might interpret their positions to be ours. That could be very harmful,” Kelly Brough, Denver Metro Chamber president and CEO, told The Denver Business Journal.

C4 rejected that claim, pointing out that its logo uses mountains, while the metro chamber’s uses buildings. The main similarity is that both utilize Colorado’s iconic yellow-and-red “C,” which is also used by numerous other organizations in the state.

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5 comments on “Cannabis Chamber Logo Sparks Lawsuit
  1. Keith LT Alexander on

    Because a trademark lawsuit was filed does not mean the cannabis industry has ‘come of age’. Half the country has no new laws easing criminal penalties for weed and the other half of the country is still getting used to the improved laws. Still in its infancy, the cannabis industry has few owners who are people of color. Given the history of disproportionate arrests and incarcerations in the African American & Latino communities, this must be corrected. Write a story about Cannabis in Color.

  2. Al Busa on

    Keith, you have struck an issue in this nation that has been changing ever so slowly. You are on the right track in this industry that’s going to start growing faster pretty soon. Right now I’m looking to grow 10 acres worth, of great value. When big business see’s the amount of money being generated of course their going to cause problems just so they can take it over, I’ve seen it done before.
    With the money staying home and not crossing the border should make most politicians happy that there’s now money to be used in the form of taxation. We have a really dumb government.

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