Potency Isn’t the Future of Cannabis

As marijuana use broadens across the age and culture spectrum, the products that will get the most traction are not the ones that get the most attention: namely, very high potency cannabis.

Rather, many of the more popular products will be – and already are – much milder, according to one San Francisco blog that took a look at California’s, Colorado’s and Washington State’s markets.

“It’s kind of like everclear. Everyone knows it exists, but who sits down with a bottle of everclear on a Friday night to get some relaxation?” Amanda Reiman, a public health researcher at UC Berkeley, told the blog. “As people become more sophisticated in their use this kind of thing will peter out.”

Reiman contends that the vast majority of marijuana consumers are passing over products that have 30% THC in favor of, say, edibles that have only 5 milligrams THC and deliver about the same kick as one or two alcoholic drinks.

“As adults, the goal isn’t necessarily to be intoxicated,” Reiman said.

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6 comments on “Potency Isn’t the Future of Cannabis
  1. Jahpharmer on


    I see many of my younger associates still wanting to go for the maximum buzz they can get, inhaling multiple tokes of +80% THC wax and oils. As for me and my older associates, many of us now use a very well crafted art-pipe that we only put a single toke at a time in…all hits are green-bud hits! This way I can take a toke, get-on with what-ever, then come revisit my pipe when and if I feel one toke wasn’t quite enough.
    I still grow very potent strains, oh yes!; however, with such potency one only needs a toke or two, usually. Also, I am finding out more and more less THC potent strains that still have their terpenes intact, especially those strains with dense terpene content, do give me a more well rounded high, a more enjoyable…um…colorful hi. How I do love the colors!

    I’m not so worried about my heavy toking friends for I too once was such. Now that I’ve grown older…I’m sure as they grow older they too will see the wisdom of this.

  2. Jahpharmer on

    Hi Folks,
    Could we please stay on-point referencing our comments to the topic at hand. There’s more than enough blogs, and other pro-cannabis sites to find the right topic to answer most every question we might think-up, but it get’s rather tiresome having to weed (sic) through irrelevant comments to keep a discussion going on about a central topic.

    As to SC and the latest news on MMJ/RMJ there, I suggest going to either, or

  3. Donally Harrison on

    In addition to preferring lower-potency, today’s cannabis consumer demands products that are organic, healthy, and sustainable. This trend is shaping the industry, and is the real future of cannabis.

  4. Drew on

    Not everyone is looking to be stuck on the couch all day. It’s much like having just a glass of wine just to relax for a bit. Very interesting, thanks for sharing.

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