PR Week, a major advertising magazine, awarded cannabis equity firm Privateer Holdings and its public relations company, Colehour and Cohen, its top honor for “Investor/Financial Communications Campaign of the Year.”
Thursday night’s announcement is yet another boost for the legitimacy of the cannabis industry, which continues to grow rapidly despite strict advertising restrictions and hurdles with major companies with big advertising platforms like Facebook and Google.
The competitors weren’t pushovers, either: The Fitbit IPO campaign, and campaigns from PadillaCRT and Allianz, and Spark PR and Verizon Ventures.