Articles by Joey Pena :
Marijuana retail offers solid investment prospects
Retail investments can be tricky for several reasons, but it’s also a promising sector of the industry that is burgeoning across the country, with new markets are opening at a rapid clip.
Report: Demand could overwhelm growers if Illinois legalizes adult-use marijuana
A new report predicts Illinois’ 16 licensed marijuana cultivators would be able to supply just 35%-54% of demand if recreational marijuana is legalized, underscoring the potential size of the state’s adult-use market.
Want to expand your cannabis firm’s reach? Try age-specific advertising, marketing
Millennials might be a marijuana business’ bread and butter, but more and more adults who are middle-aged or older are starting to turn to cannabis for medical or adult use – and that underscores the need for companies in all aspects of the MJ space to come up with generation-specific tactics for marketing, advertising and outreach.
Retaining prized budtenders no easy task, but it can be done, marijuana insiders say
It can be difficult for marijuana businesses to retain their best budtenders, but the payoff for investing in retention is well worth the effort.
