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Latest In: 4/20 cannabis

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The 4/20 cannabis holiday queue at Planet 13 in Las Vegas.

What cannabis retailers need to do to prepare for the 4/20 rush

Cannabis retailers know 4/20 is a huge day. But making sure 4/20 pays off all year long requires…

News April 15
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Image of a woman's hands processing a payment on a touchscreen point-of-sale system

Cannabis operators strive to get things right as 4/20 approaches

As more retailers and brands zero in on a strong return on investment for April 20, Weed Week…

News April 18
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Image of an employee using tweezers to pull cannabis buds out of a jar

Return on investment is new 4/20 focus for cannabis retailers, brands

As the industry, consumers and other enthusiasts prep for another April 20 cannabis celebration, the date is taking…

News April 16
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Image of a budtender talking with a customer at POPS Port Orford in Oregon

Marijuana operators aim to mitigate 4/20 online outages this year

As the marijuana industry gears up for the biggest sales day of the year, retailers, point-of-sale (POS) and…

News April 18
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Image of budtenders helping customers

Opinion: Maximize the impact of 4/20 on your marijuana business all year long

As the cannabis industry gears up for 4/20 - the ultimate celebration of marijuana for businesses and consumers…

News April 17
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Image of a shopping cart, containing a marijuana leaf, sitting atop a credit card and cash

Cannabis retailers extending 4/20 promotions from 1 day to up to a month

Many cannabis retailers are shifting their focus from 4/20 being a one-day event to a week- or even…

News April 18
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Image of a physician holding a marijuana bud and cannabis oil

Opinion: Why 4/20 cannabis celebration is a triumph of health care equality

By now, we have all become accustomed to the celebratory spirit among cannabis enthusiasts that accompanies April 20,…

News April 20
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Bar graph showing market share of noncombustible cannabis products

Innovation drives shift in cannabis product demand, especially around 4/20

A critical aspect of cannabis retail success is knowing what your customers want - and when. Marijuana’s unofficial…

News April 20
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