Big tech platforms inch closer to cannabis acceptance after rescheduling
Rescheduling may give marijuana companies more room to market themselves, but the change is unlikely to result in…
News May 11
Latest In: cannabis marketing
How cannabis brands win at advertising and marketing
Brands can win at cannabis marketing and advertising despite the many restrictions imposed on them.
News December 9
Stop blaming Meta for failed cannabis marketing and get creative
It’s time to stop blaming social media for failed marketing campaigns and look at creative ways to innovate…
News May 30
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The Medical Card Has a New Argument
Federal rescheduling handed the medical tier a tax tool it never expected. Whether operators use it — and how fast — is what the next few years of market data…
June 2
Building cannabis brands that reach across markets
The best cannabis brands find ways to connect, knowing their audience will choose brands that help them feel…
News March 7
Cannabis Marketing Association is closing after 9 years
The Denver-based Cannabis Marketing Association, which operated the Cannabis Marketing Summit, is closing after more than nine years.
News February 20
Cannabis operators report Instagram page ‘shadow bans’ and closures
Despite growing acceptance of cannabis, many state-regulated marijuana businesses say their social media pages are being hidden or…
News December 23
Here’s how marijuana retailers can boost their e-commerce sales
Most marijuana consumers prefer to browse products online before making a purchase - even those ultimately visiting brick-and-mortar…
News November 22
SEC alleges data inflation, fines parent of cannabis ad platform Weedmaps $1.5M
The U.S. Securities and Exchange Commission has fined the parent company of cannabis advertising platform Weedmaps $1.5 million…
News September 27
Audience and purpose drive cannabis sales: Q&A with Kanha Global’s Angela Cheng
Targeted marketing plans that align with local and cultural values are essential for marijuana companies seeking to maximize…
News September 19Featured
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