Latest In: Marketing and branding

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Recreational cannabis sales begin in Minnesota

More than a dozen licensed marijuana retail shops in Minnesota started selling recreational marijuana this week.

News September 17
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Cannabis pioneer Wanda James challenges Colorado US Rep. Diana DeGette

Cannabis industry trailblazer Wanda James is making a bid to unseat longtime Congresswoman Diana DeGette, who has represented…

News September 17
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MJBizCon sparks cannabis deals and innovation

MJBizCon, slated for Dec. 2-5 in Las Vegas, is the epicenter for deal-making, networking and innovation in the…

News September 11
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What happens when a marijuana social equity permit holder dies?

The contentious issue of how to buy or sell marijuana social equity licenses is being pressed by a…

News September 10
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Are cannabis consumers more loyal to brands, or products?

In most consumer packaged goods industries, brands drive decisions. Shoppers walk into a store looking for Coca-Cola, Nike,…

News September 9
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Tech-driven loyalty programs are key to cannabis retail

Borrowing from the playbook of industries like airlines and hospitality, cannabis retailers are upping their loyalty program game.

News September 8
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On-tap THC-infused drinks redefine the bar experience

Move over, craft beer – there’s a new drink flowing from taps. Hemp-derived THC-infused beverages, once limited to…

News September 3
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How cannabis brands are protecting their IP pre-legalization

As the United States inches closer to potential federal cannabis rescheduling, the implications for intellectual property in the…

News August 27
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Google launches pilot program allowing cannabis advertising in Canada

Google Ads on Monday launched a pilot program allowing cannabis businesses to advertise on its platform of they…

News August 26
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Use this checklist to secure funding for your cannabis business

Investors are increasingly selective, demanding comprehensive preparation and clear evidence of a cannabis business' viability.

News August 23
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