Latest In: Marketing and branding

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Mike Tyson, Ric Flair claim fraud in celebrity cannabis branding efforts

Mike Tyson and Ric Flair are accusing their erstwhile partners in celebrity cannabis brands of ripping them off.

News January 8
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Blue Dream’s revenge: Why the market needs old-school cannabis genetics

Returning to classic strains isn't about nostalgia - it's about building a scalable cannabis market.

News December 17
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Cannabis e-commerce option is bringing industry closer to normal

A partnership between High Times and Hoodie Analytics gives retailers and brands increased visibility on the publication’s digital…

News December 17
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How cannabis brands win at advertising and marketing

Brands can win at cannabis marketing and advertising despite the many restrictions imposed on them.

News December 9
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Are consumption lounges the ‘next frontier’ for legal cannabis?

From yoga sessions with edibles to paint-and-puff nights, marijuana lounges are the next chapter for the cannabis industry.

News December 5
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How brands can achieve cultural competency and market to diverse communities

“Reading the room” is about understanding the histories, identities and experiences of the people you’re trying to reach.

News December 2
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From wine to weed: Women are driving THC beverage growth

THC-infused beverages allow women to socialize without stepping away from the party or compromising their health.

News November 18
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New York cannabis shops can offer discounts under new rules

Licensed cannabis retailers in New York can offer discounts and promotions, thanks to new rules approved by the…

News November 14
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Joint Wars competition to kick off MJBizCon

The highlight of the evening is Joint Wars 007, a head-to-head joint-rolling competition dubbed the Olympics of joint…

News November 10
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Convenience meets innovation in evolution of cannabis beverages

Cannabis beverages are moving beyond traditional ready-to-drink can to innovative formats like shots and stick packs.

News October 29
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