Latest In: Marketing and branding

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District of Columbia medical marijuana sales soar, but many dispensaries are struggling

While overall medical marijuana sales in Washington, D.C., have nearly doubled since January, dispensaries that converted from “gifting”…

News July 8
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Independent cannabis operators versus MSOs? Consumers don’t walk the talk

As cannabis businesses strive to establish brand loyalty, they’re learning that consumer purchasing habits don’t always align with…

News June 30
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Printed and dyed marijuana rolling papers could pose health risks

Printed marijuana rolling papers contain significantly higher concentrations of heavy metals such as copper, chromium and vanadium compared to…

News June 18
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Cookies wins $22.7 million from partner; fate of branded cannabis stores unknown

Cookies, one of the most recognizable brands in the cannabis space, is set to collect $22.7 million from…

News June 17
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Why cannabis industry must adopt standardized THC-potency labeling

To build a mental bridge between alcohol and marijuana, brands must frame cannabis in terms that resonate with…

News June 13
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Infused pre-rolls ignite California’s marijuana market

Infused pre-rolls are rapidly gaining popularity and reshaping sales trends in the California marijuana market.

News June 10
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How Old Pal built a cannabis brand rooted in community

Some cannabis brands stand out not just for their products but for the distinct culture and philosophy they…

News June 9
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Oregon ditches labor-friendly cannabis rule but will allow B2B samples at events

Oregon's cannabis regulator, falling in line with a recent federal judge's ruling, says it no longer will require…

News May 30
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Marijuana MSO Ascend closes on $50 million private placement

Marijuana multistate operator Ascend Wellness Holdings has closed a $50 million private placement of senior secured notes.

News May 30
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Stop blaming Meta for failed cannabis marketing and get creative

It’s time to stop blaming social media for failed marketing campaigns and look at creative ways to innovate…

News May 30
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