Marijuana Industry Statistics, Data and Charts

Chart: Medical marijuana markets expanding at varying rates, with Oklahoma, Florida setting the pace

While medical marijuana is legally available in 36 states and Washington DC, the fragmented nature of the industry – each state creates its own set of rules – means each market grows at a different rate. The new quarterly release of the Marijuana Business Factbook presents updated profiles of each state market, highlighting the growth […]

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Chart: Cannabis investors shift from loan financing to equity investment

Cannabis investors are changing their investment strategy in a bid to capture higher returns, shifting away from extending loans to companies in favor of investing in their shares. As the perceived risk of investing in the cannabis industry recedes, investors see more upside from investing in cannabis companies’ stock and are less interested in loan […]

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Chart: Hawaii’s medical cannabis reciprocity program off to slow start

Hawaii’s fledgling medical marijuana reciprocity program has the potential to boost sales at local dispensaries given that several million domestic tourists visit the state each year, but the program has experienced a slow start since its launch. From early March through the end of May, Hawaii’s out-of-state program added an average of 160 patients per month. Growth slowed […]

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Chart: Most wholesale cultivators competing on marijuana quality

Many wholesale cannabis growers choose to compete on quality, even while market forces favor growers who can reliably supply low-cost cannabis. Nearly half of U.S. cultivators are attempting to make high-quality flower their key differentiator, according to the recently released 2019 Marijuana Business Factbook. But with flower sales on the decline, the market likely will […]

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German sales of insurance-covered medical cannabis continue upward trend

Sales of insurance-covered medical cannabis continued to increase during the first quarter of 2019 in Germany, the largest market outside North America. In the first three months of the year, sales of reimbursed cannabis products totaled 24.5 million euros ($27.5 million), an increase of 7% from the fourth quarter of 2018, according to government data. […]

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Chart: Diversification enhances profitability of marijuana product manufacturers – to an extent

Makers of cannabis products are more likely to turn a profit if they offer merchandise across multiple categories – but that profitability declines if a manufacturer produces too many types of goods. For companies offering products across a single category, 27% described their business as profitable compared with roughly 50% of companies offering products across […]

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Ontario to hold lottery for 42 new recreational cannabis stores

Ontario’s plan to belatedly add more cannabis stories to its underwhelming roster of 23 authorizations is a sign the government is listening to industry and consumer feedback that the market can sustain – and requires – more outlets, according to experts. The Alcohol and Gaming Commission of Ontario will hold a lottery on Aug. 20 […]

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Chart: Sales of cannabis products spiked over Mother’s Day, Father’s Day weekends

Retail data reveals sales spikes in several marijuana categories over Mother’s Day and Father’s Day weekends, highlighting differences in gender-based cannabis gift-giving in states that have legalized adult use. Data from Seattle-based analytics firm Headset shows that sales increased 35% to 80% in several product segments over Father’s Day and Mother’s Day weekends in California, […]

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Chart: Ranks of US banks serving cannabis firms growing, but data may overstate true number

The number of financial institutions actively banking marijuana-related businesses in the United States is rising, but the true number is far fewer than U.S. Treasury data indicates, according to one industry executive. Data released by the U.S. Treasury’s Financial Crimes Enforcement Network (FinCEN) shows the number of banks and credit unions actively banking marijuana-related businesses […]

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