What cannabis companies should know about using mailers as a marketing tool

Kentucky-based Cornbread Hemp has included mailers in its marketing strategy for at least two years.

But a recent tweak to the company’s messaging on a promotional postcard brought more attention than it bargained for – so much so, it’s been flooded with orders and incited some worry among Cornbread Hemp’s customer base.

Minority Cannabis Business Association launches in Maryland

In anticipation of the Maryland Legislature legalizing adult-use cannabis in the near future, two ex-politicians turned lobbyists formed a new trade organization dedicated to ensuring that people of color get a solid stake in the upcoming industry.

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Maryland marijuana operator rebrands, starts franchise program

Maryland-based marijuana operator Curio Wellness rebranded its retail business under the entity Far & Dotter and started taking applications for franchises in Maryland and nine other hot markets as it aspires to capitalize on a cannabis retail trend.

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